Nationwide Sign Solutions for Every Business

Custom Channel Letter Signs

You can count on the design experts at Portland Sign Co. to deliver stunning custom sign results, including interior and exterior channel letter signs to light up your brand’s vision! Whether you’re the owner of a vibrant retail store or an energetic dance club, our custom signage catches the attention of every passerby with a dazzling 3-D display. Contact our team today for a free quote to begin your new custom channel letter sign project.

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What are Channel Letters?

Channel letter signage is a great way to boost your business’s visibility with its stylish yet professional look that states its presence with a bold appearance. Each number, letter, or symbol is created with a 3-step process (back, return, face). When pieced together, this 3-dimensional sign is created. Because our channel letter signs are custom-made, we can make them with a wide array of materials, sizes, colors, and LED lighting tailored to your vision. The four types of channel letters include front-lit, back-lit, reverse-lit, and combination.

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Front-Lit

Front-lit signs are the most standard channel letter signage. The face is created with translucent acrylic to allow the light to shine through the front, providing excellent visibility at any time of the day.

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Back-Lit

Back-lit signs create a halo effect around the letter’s edges as the light source is behind the lettering. The lighting is projected from the back, often built with translucent or black metal.

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Reverse-Lit

Also known as halo-lit, this lighting makes it appear as if the words are floating off the wall. The aluminum faces and returns are covered in translucent or clear acrylic, allowing the light to come out under the backside of the sign.

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Combination-Lit

Combination channel letter signage shines light through the front and back of the sign, allowing the option for multiple colors on either side of the lettering. This is a great form to make your sign more legible at night with colors that may not work well during the day or night.

Channel Letter Signs vs. Box Signs

Both are made to present a 3-dimensional appearance. Channel letters and box signs present a bold statement to show off your business. The main difference between the two is that channel letter signage provides individual lettering while box signs remain enclosed in a custom-shaped box, circle, or rectangle. While channel letters are more expensive, they are more affordable in the long run as they are made with durable materials that can withstand harsh weather conditions.

Benefits of a Channel Letter Sign

Channel letter signs are a unique way to showcase your business with lighting and bold dimensions. Our stylish signage has three major benefits: increased readability, endless customization, and energy efficiency.

Because channel letter signs are 3-D lettering, your sign can be mounted on various surfaces, increasing its visual impact and readability. Since each letter is individually placed, you can space out your logo to your liking.

Channel letter signs are a great way to draw attention to your business. With endless design options, we can use your brand colors and style to ensure your custom sign screams your business and creates a fresh impression on your customers.

Most front-lit channel letters use LED lights to illuminate the brand. We keep your costs and energy usage low while still providing low-maintenance lighting built to withstand harsh weather conditions.

Our Sign Creation Process

From the beginning concept to the finalized installation, we turn your visions into bold, eye-catching signs that undoubtedly get noticed. Our designers guide you through every step, including consultation, design, placement, and even the headache of permitting. You won’t have to stress a single detail. Known across the Pacific Northwest, we’re known for innovative designs, meticulous details, and clear communication. Whether you’re a local business or a national brand, we bring your concept to life with quality craftsmanship.

Step One: Consultation
Let's chat! Whether you already have your dream sign in mind or don't know where to start, a simple discussion is all we need to get started.
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Step Two: Design & Engineering
Thanks to our discussion, we know what direction we are headed in and can start formulating a plan.
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Step Three: Permits
Codes and regulations for signage can be a bit tricky, and we're happy to help guide you through the process!
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Step Four: Manufacturing
Now that we have the plans and permits, we can start building your brand new business sign to your exact specifications.
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Step Five: Installation
Ready for your new sign? We'll get it mounted and installed for you! Our team is here for you, from beginning to end. 
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Why Portland Sign Company?

Since 1991, our hassle-free and collaborative custom channel letter sign creations have satisfied customers nationwide, as seen in past projects. Trust us to bring your vision to life with precision and ease. Contact our experts today to begin your next custom channel letter sign project!

Get In Touch

Ready to get started? Send us a message! We’re excited to work with you!

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